AI Tool

80/20 funnel for coaching empires

Guide Community leaders scaling belonging from insight to immersive boardroom experiences.

Pareto-powered offer stackSpot the 20% of actions that produce 80% of revenue and package them into an irresistible funnel.
Three-tier blueprintBundle your lead magnet, core offer, and premium upsell with pricing logic that sells itself.

What is the 80/20 Funnel Builder?

Bundly’s 80/20 Funnel Builder converts a single product idea into a layered revenue engine with matching messaging, pricing strategy, and execution notes.

Clarify the lead magnet

Define the quick-win promise that attracts the right prospects and tees up your paid offer.

Dial-in the core offer

Align positioning, price anchoring, objections, and proof so your hero offer closes faster.

Launch a premium upsell

Turn your top 20% of buyers into high-LTV champions with a tailored concierge-level experience.

Who uses the 80/20 funnel builder?

Layer the framework into your CRM, pitch decks, sales enablement docs, or onboarding playbooks.

Growth marketers

Ship full-funnel campaigns with story arcs, KPIs, and monetisation levers already mapped.

Product-led teams

Attach monetisation plays to activation journeys and use the prompts to fuel lifecycle messaging.

Consultants & strategists

Deliver premium playbooks for clients and open strategic retainers with minimal prep time.

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Why this 80/20 funnel works for Scaling Coaches

How an executive coach multiplied LTV 18x with a Pareto-powered ascension ladder.

Stack diagnostics, cohort transformations, and private advisory.
Audience leverage: Frame the funnel as a journey deeper into transformation and mutual wins.
Lead magnet focus: Benchmarks or ROI calculator
Premium upsell: Create a members-only data room or market intelligence subscription for the top 20%.

Pricing ladder anchored in 80/20

Lead magnet

Benchmarks or ROI calculator

Main offer

$1.5k-$4k insight subscription

Premium upsell

$20k-$50k strategic access

Activation moves

Voice · Warm and mission-driven
Insights → subscription: drip teasers that show recurring value.
Subscription → premium: package analyst calls, alerts, and exclusive datasets.
Lead magnet spots the most expensive bottleneck in under 10 minutes.
Main offer runs a focused cohort with weekly hot seats.
Premium upsell unlocks leadership retreats and done-with-you execution.
Frame the funnel as a journey deeper into transformation and mutual wins.
Capture data with a lead magnet, monetise insights, then sell private access.

Frequently asked questions

How many clients should the upsell target?
Reserve capacity for the top 10% to protect margin and deliver outsized outcomes.
What keeps the 80/20 promise intact?
Every deliverable should map back to the singular metric the best clients obsess over.
How do we avoid feeling transactional?
Keep each upgrade tied to greater impact and peer access rather than pure monetisation.
What keeps churn low?
Ship monthly insights plus quarterly briefings tailored to their KPIs.

Explore more Scaling Coaches playbooks

RevOps Directors

Diagnostic to Intensive

Start with a sharp audit, then close a 6-week execution intensive. Focus on the need to unlock expansion revenue without overloading sales. and expand with position the upsell as an embedded strike team that implements the roadmap for the top 10%..

RevOps Directors

Licensing Ladder

Open with a playbook, sell the operating system, then license premium IP. Focus on the need to unlock expansion revenue without overloading sales. and expand with upsell limited seats into a license + co-marketing partnership or territory rights..

RevOps Directors

Concierge Upgrade

Offer a quick win toolkit then elevate to concierge delivery. Focus on the need to unlock expansion revenue without overloading sales. and expand with upsell a 12-month concierge retainer with dedicated specialists and private support..